Best. Scoreboard. Ever.
The USA TODAY Sports “Best. Scoreboard. Ever.” App is designed around the American sports fans’ need to know about everything right now! The app puts the fan at the centre of the conversation so they never have to worry about missing a classic moment again.
Presenting recent, live and upcoming scores & schedules as they happen across multiple sporting codes, the app works across multiple multiple times zones & pulls together every level of competition in American College and Professional sport. All of which posed the NV team some pretty curly UX challenges!
True to its mission of being the best scoreboard ever, key features of the USA TODAY Sports app include:
If it’s an awesome live sporting event worth watching, the sports fan will find it here with trending topic streams giving the fan a quick but comprehensive overview of the stories everyone’s talking about.
The app is full of exclusive content. USA TODAY’s editorial staff pick out the storylines that will have sports fans buzzing: Sizzling photography, insightful data visualizations, funny GIFs and more, with actual people curating the experience.
Users can easily share everything with their friends; whether it’s a hilarious quote from their favourite athlete or a stunning photo from one of the live image galleries, they can spread the love and social engagement from any screen.
The USA TODAY “Best. Scoreboard. Ever.” App presents a clean, simple experience with lively shareable content produced by people who want what fans want: Sports news that matters, delivered now.
Featured trending news alerts so you’re the first to know when a buzzy story starts to go viral and live event notifications when an in-progress game gets hot so you never miss a big shot or a crazy upset.
The supercharged “Best. Scoreboard. Ever.” gives you a quick glance at what’s worth watching right now, why, and where you can see it. If it’s an awesome live sporting event worth watching, you’ll find it here.
We pick out the storylines that will have sports fans buzzing: Sizzling photography, insightful data visualizations, funny GIFs and more.
VP of Digital Strategy, USA TODAY Sports
“Consumers have so many options for news and information, yet so few of them solve a fan’s most basic problem: What do I need to know right now so I don’t miss out on what everyone else is talking about, or will be talking about?”